You should use good gear oil SAE 80-90W. Avoid 80-90W EP style cause the additives in EP gear oils can affect the brass bushings (red metal) in the LU.
Marine grade gear oils are not cheap and I think there are some other additives then auto gear box do not contain.
Oil typs and brands can be discussed for ever which one is the best and so on.
BUT I have read in a Castrol brand data sheet about their gear box oil for cars (do not remember which typ it was) and in the very last sentence it was written "sells in smaller package for outboard gear cases".
Personaly I use auto gear oils, but I check and change it every autumn if there are water in it.
Choice your own brand and typ.