Too high tech? Not much more if any at all, as compared to say an ACR? Sense a voltage threshold, throw a SPST switch.......turn on/off a light, charge a battery, it's not rocket science either way.
Survive in a boat? This particular one? Sure, probably survive as long if not longer then the dash switches/gauges it s/would be installed next too.
How much? As compared to what? An ACR? same'ish and/or could also shop around, I'm not selling these, just offered an opinion/option........Or as compared to the labor/time and parts cost not to mention wallowing in and out of perhaps a greasy s**t hole of a bilge (nothing personal OP) cutting out his perfectly good original stuff then installing and wiring new pump/s? and/or just adding float switch/s in the above? I'd give that an Unequivocal.....LESS!!
JMHO